Jonathan Bowers at Ecommerce Expo 2010, on 5 Insights Into Rapid Growth Online.

1. User behaviour in emerging markets

2. Green businesses are the powerhouses

3. Site performance is user satisfaction

4. Focus on the customer

5. Sustaining the upward curve

In rapid growth markets with investment in infrastructure, users are embracing new channels in more active ways. The digital world transforms how they live, develop and interact and yet online consumers in the western world are being left behind by those in the developed world in terms of activity and engagement.

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